Engineered Floors’ Residential Carpet Brand
PureColor® soft solution-dyed polyester carpet — 214 styles, 3,091 colors, bleach-resistant, made in the USA. Cut pile, loop, pattern, and textured. Sales and installation across all of New Jersey plus Manhattan; material drop-shipped nationwide.
A Preview From the Full Catalog
This is a peek. The full catalog contains 214 styles with 3,091 color options, filterable by color, fiber, mood, and quality tier. Most styles come in 15–25 colorways and are stocked or available within days.
214 styles · 3,091 colors · filterable by color, fiber, mood, and quality tier
DreamWeaver is the residential carpet brand from Engineered Floors — a Dalton, Georgia mill founded in 2009 by Bob Shaw, the same Bob Shaw who built Shaw Industries into the largest carpet maker in the world. Engineered Floors was his second act, designed from a clean sheet of paper around one big idea: a polyester carpet that finally felt as soft as nylon, looked as good, didn’t stain, and didn’t cost what nylon costs.
That idea is called PureColor®. It’s a soft-feel, solution-dyed BCF (bulk continuous filament) polyester fiber where the color goes through the fiber, not around it. Spill bleach on a regular dyed carpet and you get a permanent white spot. Spill bleach on PureColor and you get a wet spot that dries clean. Same for pet accidents, kid juice, red wine — the whole list of homeowner anxieties. It’s why DreamWeaver became one of the fastest-growing residential carpet brands in the country.
The DreamWeaver catalog covers three tiers: DreamWeaver Classic (the everyday line, value-driven), DreamWeaver Select (heavier face weight, higher-twist construction like TWISTX), and Engineered Floors running lines (the entry-level workhorse styles). All three share the PureColor fiber platform and the bleach-resistant warranty.
The live catalog lets you narrow 214 styles down to a short list in under a minute.
Filter by Beige, Gray, Brown, Blue, Green, Cream, and the rest — with the full DreamWeaver palette spanning 3,091 distinct colors across cut pile, loop, and patterned constructions.
Everything is PureColor® Soft SD BCF Polyester by default. DreamWeaver Select adds TWISTX — a higher-twist construction that holds up better in stairs, halls, and other high-traffic spots.
Filter by Casual, Refined, Coastal, Modern, Traditional — or whatever visual direction you’ve already settled on. Helps when you have a paint chip in hand and need carpets that read “warm gray” or “cool neutral.”
Good, Better, Best, Premium, and High-End — bands derived from our Jarvis price database. Browse by what fits your budget without having to call for a number on every style.
New Jersey & NYC/Manhattan. Mobile Store to Your Front Door® sales, measure, and installation across all 21 NJ counties plus Manhattan.
Ships nationwide. We can drop-ship DreamWeaver material anywhere in the United States. (Material only — local installation not included outside NJ/NYC.)
3373 South Clinton Avenue, South Plainfield, NJ. By appointment. We’ll pull DreamWeaver boards on the wall before you leave.
“We have two dogs and three kids under ten — I was sure carpet was a mistake. Sam talked me into DreamWeaver in the family room. Eighteen months later it still looks brand new. Spilled red juice on it the first month and it really did come out with a wet rag.”— J.R. — Bridgewater, NJ
Call us or book a showroom visit. We bring samples to your door and quote on the spot.
